Share James Cameron’s latest film Avatar has had yet another strong weekend at the box office, making $50.3 million and breaking the record for biggest four weekend gross, previously held by Cameron’s penultimate film Titanic. Despite having not such a spectacular opening weekend, Avatar has maintained dropped off less than most movies and has already [...]

Share The summer ended today and it seems to have been a mediocre season for Hollywood. The total U.S. box office gross between Memorial Day and Labor Day was $4.3 billion, which is 1.4% less than 2008 but 4% above 2007 per Variety. At the beginning of the summer the box office was 24% above last [...]

Share Two weeks ago I noted how the U.S. domestic box office has been outperforming on a year-to-date basis (YTD). Figures through mid July tally ticket sales at $5.9 billion, up 15% YTD. Looking at the cumulative ticket sales a large growth occurred during the first part of the year. Up through the first “third” of [...]