Optimize Your Social Media: Get In, Get Out, Get On With Your Life

Be honest: how does your time on social media really look? You log on to check your cousin’s fiancé’s brother’s engagement post — you blink — and suddenly you know the name of a stranger’s baby and it’s two hours later.

You’re not broken. You’re not weak. You’re normal. Because here’s the thing: you're not the customer on social media — you're the product. Your attention is being packaged, priced, and sold to advertisers faster than you can say "limited-time offer."

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But what if you could stop playing along?

You can optimize your social media habits. Get in for what you need. Get out without handing over hours of your life (and brain space) to an endless parade of ads.

Here’s how:

Step 1: Set a real intention.

Ask yourself: Why am I even here?
If “getting sucked into an endless scroll” wasn’t on your to-do list, what was?
Assignment #1: Make a list of every social media app you use — and every reason you think you're using it. Good, bad, embarrassing — be brutally honest.

Step 2: Reality check your reasons.

Are these reasons actually serving you? Or are they just habits that advertisers are banking on?
Example: If you're opening LinkedIn daily just for the brain teasers, maybe it’s time to grab a puzzle book instead.
Scrolling Instagram first thing to "wake up"? Try a glass of water and a quick stretch.

Step 3: Take back control.

Social media apps would love for you to think you're helpless against the scroll. But here’s the secret: you can fight back.
Dig into the settings and find out where you can boost the things you came to see and hide the stuff you didn’t.

Picture this: Opening your apps with purpose, getting exactly what you came for, and closing them before the algorithm even knows you were there.

More time. More energy. More you.